Membership Retention Rate Calculator

Calculate your retention rate and compare to industry benchmarks

1 Select Time Period

2 Enter Member Counts

Starting Members

At period start

Ending Members

At period end

New Members

First-time joins

3 Revenue Analysis Optional

Avg Annual Dues

$

Your Retention Rate

--

Retention Rate

--

Calculate your retention rate to see your assessment.

Industry Benchmark

Based on MGI's 2025 Benchmarking Report (84% median).

--%

<60%

60-74%

75-83%

84-89%

90%+

Member Stability

--

Lost

--

Lapse Rate

--

Retained

Calculation

Period	--
Start	--
End	--
New	--

(End - New) / Start × 100

= --%